Build. Scale. Get paid.
No drama.
Primer is the payment infrastructure built for digital content platforms, giving you the freedom to optimize approvals, delight customers, and scale seamlessly, so you can focus on building great products, not managing payments.


Trusted by the fastest-growing names in Digital Content
Payments are integral to your product experience
For digital content platforms, payment performance shows up directly in retention, churn, and lifetime value. With a single layer to route, retry, and monitor payments, Primer helps you improve recovery rates, protect recurring revenue, and keep payments aligned with how your product evolves.
The building blocks of your payment stack
Every tool you need, all working together in one platform.
Checkout
Build a brand perfect checkout experience with a configurable, low-code builder that supports local payment methods across markets.
Vault
Securely store, capture, and update payment details with Primer’s PCI L1 vault, ensuring seamless future transactions.
Workflows
Build automated, no-code payment flows tailored to your business, optimizing authorization rates and fraud prevention.
Network Tokenization
Deploy processor-agnostic network tokens to reduce payment failures caused by expired cards.
3DS
Define when authentication is triggered and configure your ideal strategy across all processors in just a few clicks.
Fallbacks
Recover lost revenue by instantly reattempting failed transactions with another processor to improve conversion rates.
Monitors
Get alerted to anomalies or performance changes so you can act fast and stay ahead of issues before they impact revenue.
Observability
Gain real-time insights into your payment performance, provider efficiency, and optimization impact to drive profitability.
Reconciliation
Analyze fees and spot discrepancies across processors and payment methods, with automated settlement matching for complete clarity across every payment and currency.
Real outcomes.
Real impact.

We chose Primer because it combines enterprise-grade functionality with the flexibility and agility of a startup.
We chose Primer because it combines enterprise-grade functionality with the flexibility and agility of a startup.




